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	<description>Purveyors of the Unexpected</description>
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		<title>All Hopped up for Chicago Craft Beer Week</title>
		<link>http://www.tris3ct.com/2012/05/all-hopped-up-for-chicago-craft-beer-week/</link>
		<comments>http://www.tris3ct.com/2012/05/all-hopped-up-for-chicago-craft-beer-week/#comments</comments>
		<pubDate>Mon, 14 May 2012 17:37:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.tris3ct.com/?p=1570</guid>
		<description><![CDATA[At TRIS3CT, we don’t just drink craft beer. We’re appreciators of the entire craft beer movement. (Maybe it’s the independence in us.) So when the chance to get involved with the 3rd annual Chicago Craft Beer Week presented itself, we bellied up. Working closely with the event organizers, we developed this year’s CCBW logo and [...]]]></description>
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		<title>People are talkin&#8217; potty</title>
		<link>http://www.tris3ct.com/2012/04/people-are-talkin-potty/</link>
		<comments>http://www.tris3ct.com/2012/04/people-are-talkin-potty/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 21:04:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.tris3ct.com/?p=1486</guid>
		<description><![CDATA[Nothing like a taboo topic to really get people talking. In fact, The New York Times, NPR and Facebook are abuzz about the new Cottonelle Brand work that’s giving everyone a potty mouth. Still taking part in the fictional town of Where the Sun Don’t Shine, familiar characters “battle” it out to see who has [...]]]></description>
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		<title>We&#8217;re about to get all digital up in here</title>
		<link>http://www.tris3ct.com/2012/04/were-about-to-get-all-digital-up-in-here/</link>
		<comments>http://www.tris3ct.com/2012/04/were-about-to-get-all-digital-up-in-here/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 19:27:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.tris3ct.com/?p=1549</guid>
		<description><![CDATA[From Austin to San Francisco and back, digital marketing conferences across the country this year have been fantastic. SxSWi and EdSocialMedia have, among other things, confirmed our belief in content development, opened our eyes to a great, new tool in content distribution, and blown our minds with what Google has been up to lately. We [...]]]></description>
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		<title>It&#8217;s good to be #3. (Word on the street is we turned down the first two spots.)</title>
		<link>http://www.tris3ct.com/2012/04/its-good-to-be-3-word-on-the-street-is-we-turned-down-the-first-two-spots/</link>
		<comments>http://www.tris3ct.com/2012/04/its-good-to-be-3-word-on-the-street-is-we-turned-down-the-first-two-spots/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 17:34:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[culture]]></category>

		<guid isPermaLink="false">http://www.tris3ct.com/?p=1474</guid>
		<description><![CDATA[That’s right, we’re #3 on the AdAge Best Places to Work list. Sure, it took a little lobbying, but after turning down the #2 slot we made it to our favorite #3 position (a substantial move from last year’s #17 spot). How the heck did we do it? We did it the old fashioned way [...]]]></description>
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		<title>March &#8217;12: In Like a Lion, Out Like a Ham</title>
		<link>http://www.tris3ct.com/2012/03/march-12-in-like-a-lion-out-like-a-ham/</link>
		<comments>http://www.tris3ct.com/2012/03/march-12-in-like-a-lion-out-like-a-ham/#comments</comments>
		<pubDate>Fri, 30 Mar 2012 13:29:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.tris3ct.com/?p=1436</guid>
		<description><![CDATA[Here at TRIS3CT, we don’t mind hamming it up once in a while. (It’s what happens when you work across the street from a pork processing plant.) And this month, we have 3 things to brag about. 1. Never Lost in Translation. Chief Marketer recently published a story written by our very own Soraya Faber, [...]]]></description>
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		<title>3 Things Learned on Campus</title>
		<link>http://www.tris3ct.com/2012/02/3-things-learned-on-campus/</link>
		<comments>http://www.tris3ct.com/2012/02/3-things-learned-on-campus/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 18:51:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[culture]]></category>

		<guid isPermaLink="false">http://www.tris3ct.com/?p=1345</guid>
		<description><![CDATA[Last week, a few us took a little road trip down I-57 to visit our alma mater, the University of Illinois. Our mission was two-fold: 1) Drop some serious engagement marketing knowledge on the advertising students; and 2) Recruit a few bright-eyed seniors for our summer internship program. 24 hours later, we left campus impressed, [...]]]></description>
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		<title>Nuts About Mustaches</title>
		<link>http://www.tris3ct.com/2012/02/nuts-about-mustaches/</link>
		<comments>http://www.tris3ct.com/2012/02/nuts-about-mustaches/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 19:31:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[culture]]></category>

		<guid isPermaLink="false">http://www.tris3ct.com/?p=1333</guid>
		<description><![CDATA[The men of TRIS3CT banded together to raise money for prostate cancer research. The result, like their 'staches, was hair-raising...]]></description>
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		<title>It’s 2012! What the Dickens? Respect.</title>
		<link>http://www.tris3ct.com/2012/01/it%e2%80%99s-2012-what-the-dickens-respect/</link>
		<comments>http://www.tris3ct.com/2012/01/it%e2%80%99s-2012-what-the-dickens-respect/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 19:33:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[culture]]></category>
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		<guid isPermaLink="false">http://www.tris3ct.com/?p=1269</guid>
		<description><![CDATA[The little “t” would like to wish everyone a happy and prosperous new year. If 2012 is anything like 2011, we’re in for quite an exhilarating ride...]]></description>
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		<title>Peace. Love. &amp; Toys.</title>
		<link>http://www.tris3ct.com/2011/12/peace-love-toys/</link>
		<comments>http://www.tris3ct.com/2011/12/peace-love-toys/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 18:34:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[culture]]></category>

		<guid isPermaLink="false">http://www.tris3ct.com/?p=1240</guid>
		<description><![CDATA[Our Holiday for Hope Gift Drive is in its second year of bringing joy and toys to kids in need. To get our fellow employees to open up their hearts, we placed miniature pallets on their desks with care, in hopes that a pile of gifts might soon be there. And, to get our closest [...]]]></description>
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		<title>TRIS3CT Featured in PROMO</title>
		<link>http://www.tris3ct.com/2011/12/tris3ct-featured-in-promo/</link>
		<comments>http://www.tris3ct.com/2011/12/tris3ct-featured-in-promo/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 16:07:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[<i>PROMO</i> recently published a story written by our very own strategist and aspiring musicologist, Kevin Gilbert.]]></description>
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